Yogi x Hikerdelic footwear collaboration16. 07. 2020
We are excited to announce the launch of our collaboration with Hikerdelic for AW20. Yogi Footwear x Hikerdelic features a three piece capsule from our Contemporary collection in exclusive colours inspired where the city streets meets the great outdoors. The collaboration will launch on 16 July 2020 on both hikerdelic.com and yogifootwear.com.
The Yogi Footwear x Hikerdelic collaboration features Eric, a brand new Suede Moc Chukka Boot with thick Crepe Sole in Dark Olive, Moss and Turmeric. This new style features a playful character called Eric which is debossed onto suede on the heels which is inspired by Hikerdelic’s mushroom headed mascot.
Mark Smith of Hikerdelic said: “Yogi is the perfect partner for Hikerdelic. Our brand is about fusing the great outdoors with the hustle and bustle of city life, which I think is mirrored in Yogi and the great job they do on footwear. Our community has a strong affinity to the type of footwear Yogi have traditionally made their name with so we're looking forward to getting these shoes out there pounding the pavements.”
Jennie from our marketing team said: “We’re excited to add Eric to our Yogi family as we know our customers will get plenty of wear out of this city-meets-country style. In the last few months we’ve all been getting back to nature, so this is the perfect time for this relaxed style with timeless appeal. Hikerdelic are experts in bridging that gap between work day and weekend life, so we’ve really enjoyed creating this new smart-casual style together.”