In the hot seat with photographer Rhys Frampton

This month in our hot seat, we speak with Rhys Frampton, a fashion and portrait photographer based in London. He has worked with the world's most renowned fashion magazines, such as Vogue, British GQ and Grazia. He has also worked with a number of brands to create exciting, playful images for campaigns, including Yogi, Universal Music and Marks & Spencer's.

His dynamic imagery balances ideas of elegance and nuance, making them recognisable worldwide. Rhys Frampton features in our Spring/Summer photoshoot with partner, hairdresser Anastasia Stylianou which was shot during Lockdown.

Describe your personal style.

My style is laid back with simple black jeans and T shirts paired with nice trainers. 

What was the first item of clothing you ever bought for yourself? 

My first item of clothing I ever brought for myself was a winter coat, I've always loved a nice jacket. 

Any fashion faux-pas you'd rather forget...?

Generally the early 2000s! 

Tell us about the oldest item in your wardrobe.

My oldest item in my wardrobe is my Givenchy T shirt, its timeless and I’ve had it for ten years! 

What's the most expensive thing you've ever bought, clothing-wise?

I brought a Saint Laurent biker jacket, I won’t disclose how much it cost! But it is worth it I love it! 

How do you style your Yogi shoes? 

Simply with a nice pair of chinos and a basic tee.

What do your Yogi shoes say about you?

Laid back comfort! 

Yogi was born in the 90s, what were you doing, what were you wearing and what were you listening to back in the day?

The 90s for me was the era of the dance party! So bright T shirts and hoodies! I used to wear a similar shoe called a wallaby! Red ones at that.

This season you'll be wearing...

Rick Owens shorts with a nice T shirt and maybe a patterned short sleeve shirt.

Who are your style heroes? (past and present)

My style hero is James Dean! I also love how Brad Pitt dresses, always simple! 

What fragrance do you wear?

I wear Another 13 by Le Labo.

Which is the best dressed nation?

Has to be Kyoto Japan! Everyone seems to have their own style and it is always done to perfection.

What can we expect to see for Spring/Summer?

The wallaby style these were so comfy for the shoot! 

Which Yogi shoes will you be adding to your Spring/Summer wardrobe?

Laid back simple shoes with paired back styling to match!

What does #GoFeetFirst mean to you?

Wake up and get on with the day, put your best foot forward! 

Follow Rhys on Instagram. Shop the Yogi Footwear men's collection here.